SXSW Interactive, taking place March 10–19 this year, will bring together tech leaders, VCs, journalists, government, artists and musicians for compelling discussions, presentations, and panels on what’s next in innovation.
What does this have to do with ag? Well, food and ag are making a significant appearance at this year’s conference. The Dirt will be on the ground, scouting out the most interesting and impactful conversations, people, and events in food and ag.
The biggest trend we’re seeing this year is that of data: how can the industry as a whole better leverage the power of data to improve food supply chains, farming, and how consumers eat and get information about their food? How can we capture and harness all the data the food and ag industry throws off? How do we make it structured, useful, and actionable?
While there is a lot of ground covered at SXSW this year in topics of food and ag, there are some key conversations missing when it comes to the future of agriculture. Below, we’ve collected some of the most interesting panels we’ve found covering food and ag from a variety of angles. If you were in charge, what else do you want to see?
Caleb Harper of MIT’s Media Lab, Tyne Morgan at Farm Journal, and Teddy Bekele at Land O’Lakes will discuss how food producers are leveraging tech and data to create long-term solutions to the growing water scarcity crisis that impacts farmers across the country.
Jason Tatge at Farmobile and Maria Fernandez-Guajardo at Clear Labs will discuss the need for a data standard in food and agriculture for greater traceability and transparency. They’ll discuss the challenges we face to get to an intelligent future in food an ag, and some of the solutions emerging today.